Our Team

  • Phil Goodman

    VISIONARY & DIRECTOR

    For the last 15 years, Phil Goodman has been an integral part of the marketing and communication team at Brentwood Academy. He currently serves as the Director of Creative Services and Brand Management. In addition to his role at Brentwood Academy, he serves as the Visionary and Director of Elevate Conference, a gathering of independent school communication professionals formed in 2022.

    Phil has a reputation for thinking outside of the box. His extensive experience in independent education, church ministry, non-profits, and entrepreneurial ventures­­ has made him a sought-after consultant and leader. Phil has been the featured speaker at civic events and a breakout speaker at several industry-related conferences.

    When he’s not working or thinking of creative ideas for a new project, you can find him enjoying an americano from a local coffee shop, traveling, and spending time with his wife Jaye and their daughter at their home in Bellevue, a suburb of Nashville, Tennessee.

  • Libby Alvarez

    ASSOCIATE DIRECTOR

    Libby Alvarez, from Arrington, TN, is a visionary marketing leader specializing in brand development, strategic storytelling, and innovative digital engagement. As the Director of Marketing at Lipscomb Academy—a leading private school in Middle Tennessee, located in Nashville—she goes beyond traditional marketing, leveraging cutting-edge strategies to create immersive brand experiences.

    With an undergraduate degree in Marketing from Lipscomb University and a Master’s in Education, Libby combines creativity with data-driven decision-making to elevate the school’s presence. Her expertise spans social media management, graphic design, video production, photography, website storytelling, and digital signage—transforming campus spaces into dynamic storytelling platforms. Through bold branding initiatives and next-level digital strategies, she pushes the boundaries of school marketing, ensuring Lipscomb Academy’s story is not only seen but powerfully experienced.